Ideal for an SME, or attached to a project team, you can use our array of marketing professionals as and when needed for projects. They are experienced in handling everything from direct mail campaigns through to Web-casting. Our expertise is endless, covering an array of industry sectors from Automotive, Charity, Telecoms, IT to Financial and Technology, across both B2B and B2C. - Strategy - New product development - Direct Marketing - Advertising - Media Buying - Database management - Campaign Planning - Event Management Our cumulative experience in all media enables us to provide and deliver an array of cutting edge solutions to the stiff challenges faced by organisations today - irrespective of their commercial sector and target market. - Business Architecture - Brand development - Strategic IT Effectiveness - (e)CRM - Cost Reduction Strategy - Risk Analysis CASE STUDY CLIENT: EFS Television, new product launch of English Language educational services in China SECTOR: Education BUDGET: £15,000 BRIEF: EFS Television was launching an education supplier service in China to teach English. There was an existing nationally circulated news sheet that provided a basis for launching complementary media. This news sheet was redesigned with a new set of branding developed for use on print, internet and television. The brief was to develop a brand identity for this project and media design templates that would work within many languages, Mandarin being the first. This brand would also be developed into marketing support material that would be used to find sponsorship backing for the project. The project involved: - Strategic planning and project management - Production of presentation material for potential investors - Research of creative approach, including photography and messaging - Creative development of printed material - Development of two web sites EFFECTIVENESS: The project achieved sponsored support. copyright hurstpark ltd 1994-2006 disclaimer | privacy | accessibility